Nikki Reyes

Senior Associate

Nikki’s combined experience at a global ad agency, premium publisher, and ad tech company for more than nine years gives her a unique, 360 degree perspective into the nuanced dynamics of converging advertising, media, and tech industries. Prior to joining WIT, Nikki ran marketing at Operative Media, responsible for the company’s global go-to-market strategy and thought leadership. At Operative, Nikki deeply engaged top-level executives at the most notable players across the ecosystem and garnered the attention of leading interactive trade publications such as Adage, Mediapost, iMedia Connection, Mediapost, Digiday, and Admonsters.

Nikki earned a BS in Cognitive Neuroscience at Brown University and in her spare time finds new opportunities to explore New York City’s expansive restaurant scene.

nreyes@witstrategy.com

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