Joe Zappa is a trained journalist and academic turned marketing communications and content consultant. As the longtime editor of Street Fight, a trade publication covering the tech business, he has developed expertise in ad/martech, location intelligence, and consumer data. Nowadays, Joe helps more than a dozen tech businesses, from early-stage startups to Fortune 100 companies, design content and media relations strategies. He earned his BA from Brown and his PhD in comparative literature from Cornell.
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